In a renewed push toward sustainability, the Omnilife-Chivas Group's Revive program took another step forward this morning with the presentation of Abejedario, an initiative aimed at connecting companies with nature by restoring habitats through bees and pollinators. The first beehives have already been placed at AKRON Stadium, marking a milestone where environmental and athletic commitment flourishes.
The event was attended by Amaury Vergara, president of the Omnilife-Chivas Group, as well as Federico Muñoz and Hugo Bernal, founders of Abejedario, who shared their vision of how these small bee communities contribute significantly to biodiversity and collective well-being.
Federico Muñoz and Hugo Bernal, founders of ABEJEDARIO:
"It is essential that we all commit to spreading awareness about the importance of bees in the ecosystem to ensure their conservation."
"Educating children is key to teaching them to care for bees from an early age."
"Two out of every three foods we consume depend on pollination, which demonstrates the essential role of bees. Pollination is present in 85% of our diet as Mexicans."
Amaury Vergara, president of the Omnilife-Chivas Group:
"We want to do good in the world; we have a great responsibility as Mexico's most beloved team."
"We try to take important social and environmental actions to send valuable messages to our fans."
As part of this first phase, beehives were also placed at Educare and the Omnilife-Chivas Group headquarters, with plans to expand the project to continue consolidating a pollinator network in the Rojiblancos' institutional spaces. Another valuable aspect of this is that the pollinator modules were built with the help of children who are part of the Jorge Vergara Foundation's Pásala program.
By combining sports and sustainability, the Omnilife-Chivas Group continues to build a vision for the future where every action counts. The beehives are part of an ecological impact that promotes biodiversity, inspires environmental awareness, and strengthens the sense of community.
